Fastest Growing Products (Cateogry: Outdoors) | July 2025
camping gear
e bike
ebike
stanley lunch box
stanley water bottle
Outdoors
The Outdoors category includes gear for activities like camping, hiking, and fishing. Customers can find outdoor furniture, grills, and sports equipment, catering to both recreational and serious users.
Key Category Trends for July 2025
Outdoor Adventure Gear
Searches for 'camping gear' (YoY growth: 34%) and 'e bike' (YoY growth: -5.95%) indicate a continued interest in outdoor activities and eco-friendly transportation options. The rise in searches for 'stanley lunch box' (YoY growth: 26.88%) and 'stanley water bottle' (YoY growth: 47.23%) suggests a focus on durable and reliable gear for outdoor adventures.
Electric Mobility
The search terms 'ebike' (YoY growth: 3.72%) and 'electric scooter' (YoY growth: -6.36%) reflect the growing popularity of electric modes of transportation. Additionally, 'electric dirt bike' (YoY growth: -9.06%) and 'electric bike' (YoY growth: -9.25%) show a demand for electric-powered recreational vehicles.
Winter Outdoor Essentials
Searches for 'rechargeable hand warmer' (YoY growth: 14.69%) and 'heated gloves' (YoY growth: 10.33%) indicate a focus on staying warm during winter outdoor activities. The interest in 'heated socks' (YoY growth: 15.45%) and 'boot dryer' (YoY growth: -7.43%) highlights the importance of cold-weather gear for outdoor enthusiasts.
Overall Highest Search Volume Products (Category: Outdoors)
| Search Term | June Search Volume | July Search Volume |
|---|---|---|
| stanley cup | 2,040,956 | 3,016,630 |
| stanley | 862,664 | 1,084,970 |
| electric scooter | 1,022,292 | 957,273 |
| yeti | 341,219 | 911,490 |
| electric bike | 816,543 | 740,987 |
| camping essentials | 902,076 | 631,033 |
| paddle board | 450,704 | 580,443 |
| cooler | 498,939 | 500,918 |
| beach tent | 464,845 | 405,419 |
| yeti cooler | 280,313 | 365,075 |