Fastest Growing Products (Cateogry: Outdoors) | April 2025
Outdoors
The Outdoors category includes gear for activities like camping, hiking, and fishing. Customers can find outdoor furniture, grills, and sports equipment, catering to both recreational and serious users.
Key Category Trends for April 2025
Winter Outdoor Gear
Search terms related to winter outdoor gear such as 'snow sled' (YoY growth: 307%) and 'sled' (YoY growth: 235.8%) are showing significant increases in interest as the winter season approaches. This trend may be influenced by the upcoming holiday season and the desire for outdoor winter activities.
Emergency Preparedness
Keywords like 'emergency kit' (YoY growth: 128.8%) and 'survival gear' (YoY growth: -2.9%) indicate a growing interest in emergency preparedness. This trend could be driven by recent natural disasters, public safety concerns, and the need for individuals to be ready for unexpected situations.
Outdoor Camping Equipment
Search terms related to outdoor camping equipment like 'tent' (YoY growth: 14.6%) and 'camping stove' (YoY growth: 42.7%) are on the rise, suggesting a growing interest in outdoor camping activities. This trend may be influenced by the popularity of outdoor recreational activities and the desire for socially distanced vacations.
Overall Highest Search Volume Products (Category: Outdoors)
Search Term | March Search Volume | April Search Volume |
---|---|---|
stanley cup | 1,292,981 | 3,131,742 |
stanley | 430,794 | 657,965 |
electric scooter | 300,304 | 627,417 |
electric bike | 315,891 | 501,916 |
camping essentials | <1000 | 272,757 |
yeti | 350,260 | 250,650 |
yeti tumbler | 266,663 | 235,268 |
air mattress | 226,131 | 212,958 |
cooler | 129,461 | 200,438 |
balloon pump | 195,369 | 178,419 |