Fastest Growing Products (Cateogry: Luxury_Beauty) | May 2025
marvis whitening toothpaste
moroccan oil hair products
salt and stone
marvis toothpaste
clinique moisture surge
Luxury_Beauty
The Luxury Beauty category features high-eselnd skincare, makeup, and haircare products from premium brands, providing the ultimate self-care and beauty experience.
Key Category Trends for May 2025
Teeth Whitening
Interest in 'marvis whitening toothpaste' has grown by 35% YoY, indicating a trend towards teeth whitening products. This is further supported by the 12% YoY growth in 'marvis toothpaste'.
Hair Care
The search term 'moroccan oil hair products' has seen a 7% increase YoY, suggesting a continued interest in hair care products. Additionally, 'kerastase hair products' have experienced a 12% YoY decline, indicating a shift in preferences within the hair care category.
Skincare Essentials
Interest in skincare essentials is evident with the 19% YoY growth in 'clinique moisture surge' searches. Furthermore, 'laroche-posay cleanser' and 'laroche-posay moisturizer' have seen declines of 7% and 3% YoY respectively, possibly indicating a shift towards other skincare brands or products.
Overall Highest Search Volume Products (Category: Luxury_Beauty)
| Search Term | April Search Volume | May Search Volume |
|---|---|---|
| sol de janeiro | 688,131 | 629,218 |
| nutrafol women hair growth supplement | 159,903 | 264,585 |
| the ordinary | 426,168 | 242,865 |
| la roche posay moisturizer | 195,369 | 238,916 |
| elta md sunscreen | 239,779 | 215,869 |
| glycolic acid | 65,224 | 199,272 |
| laneige | 58,240 | 191,580 |
| la roche posay face cleanser | <1000 | 189,522 |
| olaplex | 159,405 | 176,384 |
| dyson airwrap | 167,615 | 173,784 |