Fastest Growing Products (Cateogry: Luxury_Beauty) | March 2025
Luxury_Beauty
The Luxury Beauty category features high-eselnd skincare, makeup, and haircare products from premium brands, providing the ultimate self-care and beauty experience.
Key Category Trends for March 2025
Skincare Trends
Keywords like 'glycolic acid' (up 112%) and 'glycolic acid the ordinary' (up 54%) indicate a growing interest in skincare acids for exfoliation and brightening. This trend is further supported by searches for 'cicaplast la roche-posay' (up 33%), showing a focus on skin barrier repair and protection.
Haircare Products
Searches for 'kerastase hair oil' (up 49%) and 'kerastase hair products' (up 39%) suggest a rising demand for high-end haircare solutions. Additionally, 'nutrafol women hair growth supplement' (up 69%) reflects a growing interest in hair health and growth.
Beauty Tools and Devices
The search term 'dyson' (down 13%) indicates a decline in interest in Dyson hair tools, while 'dyson airwrap' (down 49%) shows a significant decrease in searches for this popular styling tool. This trend may suggest a shift in consumer preferences towards other beauty tools.
Overall Highest Search Volume Products (Category: Luxury_Beauty)
Search Term | February Search Volume | March Search Volume |
---|---|---|
sol de janeiro | 503,927 | 616,887 |
marvis whitening toothpaste | <1000 | 341,219 |
nutrafol women hair growth supplement | 201,990 | 324,518 |
the ordinary | 349,095 | 287,974 |
la roche posay | <1000 | 273,980 |
la roche posay moisturizer | 190,623 | 261,455 |
dyson airwrap | 215,869 | 231,763 |
laneige | 104,487 | 225,391 |
salt and stone | 17,449 | 212,852 |
glycolic acid | <1000 | 203,386 |